As a writer, I’d rather spend my time writing novels than using the day to post on Facebook and Twitter. Truth be told: I use Meet Edgar to schedule my social media posts throughout the month.
Writing Not Posting: How Edgar Works
Don’t get me wrong, it’s not that I don’t write the content. I certainly do!
For the most part, I write them all at once and then load them into the Meet Edgar tool. In the software, I’ve set a schedule with the days and time to Tweet and post, and I’m done!
Edgar takes care of the rest.
Edgar’s multi-faceted features (hence the many arms of the octopus logo) can post in up to ten social media accounts on Facebook, Twitter, and LinkedIn.
What I Like About Meet Edgar
I always thought marketing yourself on social media meant promoting my books: “Hey, buy Tim on Broadway, it’s on sale this month!”
What I’ve learned from Laura Roeder, the founder of Meet Edgar, is the importance of having your followers know, like, and trust you. You do this by sending them content they enjoy. Why do you think the posts that go viral on Facebook are funny and unrelated to product promotion?
Those damn cat videos!
As you establish yourself as an honest and real person, that promotional Tweet about your book being nominated for an award is more likely to get noticed. As your audience learns to know, like, and trust you, an occasional promo won’t turn them off.
What’s nice about Meet Edgar, is you can categorize your posts and pepper in promotional ones as you see fit. Here’s how my posts are categorized with the percentage of times they go per month:
- Quotes from Others (20%)
- My Own Inspirational or Funny (20%)
- My Blog Posts (15%)
- Promotional (15%)
- Questions for Engagement (12.5%)
- Writing/Publishing Tips (10%)
- Other People’s Content (5%)
- My Other Social Networks (2.5%)
What Could Be Improved with Meet Edgar
Meet Edgar isn’t cheap and you have to be invited to join, but you can easily request an invitation on their website.
Secondly, there’s no mobile app—as of yet anyway. Being that I spend 90% of my social media time on my phone, I have to set aside time to find content that I’d like to share (for my non-original categories, like quotes and other people’s content) and schedule all my posts.
Also, I haven’t found Meet Edgar a tool to create many new followers.
With Meet Edgar, you’ll get a weekly report of the “new” followers you’ve gained. The premise being the more that people share your stuff, others will follow. I’ve found the bulk of my new followers come from other tools, such as Crowdfire.
All in All, Meet Edgar Saves Time and Helps Me Better Engage with My Readers
I’m sure my readers would rather have me working on my next book, rather than spending the day on Facebook and Twitter. And while it may look like I’m always on there, it’s often Edgar (my trusty virtual assistant) posting something I may have written a month ago.
That being said…
Edgar does not reply to comments. If someone takes the time to write a response to a posting, rest assured it’s me, on my phone most likely, posting back at ya!